Expert Team
Specialists with regional experience in applied research and consulting.
Asís Arechavaleta
Director - Public & Social Development
Areas of Expertise: Leadership of multidisciplinary and multi-country teams, project management, social, political, and market research; business intelligence; and analysis of agricultural, economic, tourism, entrepreneurship, finance, and governance issues.
Years of Experience: 30 years
Holds a Law Degree from Universidad CEU San Pablo and an MBA from the Escuela de Organización Industrial (EOI), both in Madrid, Spain.
Asís brings strategic experience across commercial and research domains in social, political, and market sectors. Over the past 15 years, he has served as Project Director, Head of Public Opinion, and Director of Business Intelligence, consistently operating at the regional level with deep knowledge of Latin American markets.
His core specializations include client service, team leadership, project management, strategic consulting, and business development—particularly as lead on research projects (both quantitative and qualitative). He is especially experienced in public opinion research (elections, candidate image, political landscape), as well as in human and social development sectors such as health, education, public policy, agriculture, and finance.
In addition, he is an expert in industries such as entertainment, food service, tourism, banking, and logistics. He has contributed to various industry forums through conferences, panel discussions, media appearances, and professional associations.
Gonzalo Martínez
Manager - Public & Social Development
Areas of Expertise: Social communication, gender, human rights, childhood and adolescence
Years of Experience: 13 years
Specialist in research methods applied to development projects
Gonzalo has extensive experience working with children and adolescents, addressing issues related to gender, sexuality, power dynamics, commercial sexual exploitation, and online safety. He has worked closely with vulnerable populations and has implemented both qualitative and quantitative research methodologies across various studies.
His professional background spans social communication, gender, marketing, project management, and public relations for both private companies and nonprofit organizations, including United Nations agencies such as the World Food Programme (WFP), UNDP, UNICEF, and FAO.
He currently serves as Research Manager for Central America and the Caribbean.
Daniela Ordoñez
Senior Researcher – Public & Social Development
Areas of Expertise: Applied social research, vulnerable populations, and migration
Years of Experience: 5 years
Senior researcher with experience in social research focused on vulnerable and migrant populations, addressing issues related to gender, employment, education, and social cohesion. She specializes in both qualitative and quantitative methodologies, from study design to data analysis and the development of actionable recommendations.
Daniela has collaborated on research and evaluation projects with international organizations, development agencies, and NGOs across Latin America. She has led initiatives aimed at promoting social inclusion and gender equity, with experience in projects for WFP, USAID, CARE, Plan International, UNICEF, FAO, UNDP, among others.
Ricardo Alfaro
Senior Researcher – Public & Social Development
Areas of Expertise: Environment and public policy design
Years of Experience: 5 years
Specialist in the design of sustainable public policies, with a strong focus on the integration of cross-cutting environmental and social development dimensions.
Ricardo has led processes for documentary analysis and policy traceability, with a specialization in developing methodologies for stakeholder analysis, indicator construction, and the implementation of environmental strategies—particularly in the context of international trade, with a focus on bi-regional trade agreements.
His experience stands out in the mobilization of key stakeholders and the coordination of intersectoral synergies. He has collaborated with organizations such as WWF, USAID, and the World Bank, among others. His approach combines the ability to forge strategic partnerships and promote sustainable outcomes in both Latin America and Europe.
Sayra Cardona
Senior Researcher – Public & Social Development
Areas of Expertise: Education, health, nutrition, agriculture, violence, migration, and economic empowerment
Years of Experience: 12 years
Results-driven social development professional committed to improving the quality of life of women, youth, and vulnerable populations. She brings over 12 years of professional experience in the monitoring of education, health, nutrition, agriculture, violence prevention, migration, and economic empowerment projects funded by the U.S. Department of State and the United States Agency for International Development (USAID).
Her expertise includes supervision, monitoring, and continuous data collection and analysis to track activity progress over time and achieve results. In the field of evaluation, she has assessed relevance, sustainability, efficiency, effectiveness, and impact in alignment with project goals, outcomes, and indicators. She has served as a consultant for organizations such as FHI 360, Making Cents, NorCross, McGovern-Dole, CRS, ChildFund, Share, INCAP, among others.
Diego Aragón
Researcher – Public & Social Development
Areas of Expertise: Government sectors and customer service sector
Years of Experience: 1+ year
Diego holds a degree in International Relations and brings solid experience in the public sector. He has developed key skills in the application of research methodologies, data analysis, project evaluation, information systematization, and the design of strategies for evidence-based decision-making within government institutions.
He has worked in both administrative and operational roles in the public sector, with a focus on institutional strengthening and process improvement.
His core competencies include conflict resolution, problem-solving for complex issues, and strategic communication. He possesses an excellent command of English, a strong academic record, and a proven track record of outstanding performance in achieving institutional goals.
Guatemala
Edificio Géminis 10, Torre Sur, #1702
Guatemala, Guatemala.
Honduras
Tegucigalpa
Col. Rubén Darío, Calle Venecia, #2152
Tegucigalpa, Honduras.
San Pedro Sula
Blvd. Los Próceres, #238
San Pedro Sula, Honduras.
El Salvador
Col. Escalón, 3ra Calle Poniente, Pasaje Stahl, #147
San Salvador, El Salvador.
Nicaragua
Bolonia, del canal 2, 2 cuadras abajo, 30 vrs al sur, #24
Managua, Nicaragua.
Costa Rica
75mts sur de la entrada al Blvd. Los Yoses, #76
San José, Costa Rica.
Panamá
San Francisco, Calle 64 y Las Caracuchas, #12
Panamá, Panamá.
Dominican Republic
Paseo de Los Indios, #49, El Millón
Santo Domingo, Dominican Republic.
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